Collections do not close the sale by themselves here
Shoppers tend to arrive for the product family and then immediately branch into the compare route or the room guide once they realize setup and voicing are part of the decision.



Collection filter behavior is intentionally a little legacy
| Filter state | Example | Why it matters |
|---|---|---|
| Listening mode | ?mode=desktop | buyers segment by room and desk use before price |
| Connectivity | ?io=usb-dac | chain fit is often the deciding factor |
| Tuning intent | ?room=small | a room-aware browse mode changes what feels appropriate |
What audio buyers compare first
| Decision lane | Buying behavior |
|---|---|
| Speaker voicing | Compare nearfield detail, room-fill, and fatigue over time. |
| Connectivity | Check DAC, wireless, and desktop chain compatibility before finish. |
| Support trust | Warranty and returns matter because gear travels between rooms and setups. |

